Educationist: Journal of Educational and Cultural Studies https://jurnal.litnuspublisher.com/index.php/jecs <p style="text-align: justify;">EDUCATIONIST: Journal of Educational and Cultural Studies (JECS) is a peer-reviewed journal published by Literasi Nusantara Publisher, publish three times a year in October, February and June. This journal publishes research and studies in the fields of education and culture, such as education management, educational best practices, curriculum, educational assessment, educational policy, educational leadership, educational technology, languages, and archaeology.</p> en-US jurnaleducationis@gmail.com (Mikael, M.Pd.) jurnaleducationis@gmail.com (Support of Educationis) Thu, 16 Apr 2026 04:43:32 -0400 OJS 3.3.0.13 http://blogs.law.harvard.edu/tech/rss 60 Pengaruh Pesan Kampanye Public Relations “Uncover Your Stories” Terhadap Brand Awareness Rollover Reaction: Survei pada Mahasiswa Program Studi Ilmu Komunikasi Angkatan 2021 Universitas Pakuan Bogor https://jurnal.litnuspublisher.com/index.php/jecs/article/view/268 <p>The public relations campaign “Uncover Your Stories” launched by the local beauty brand Rollover Reaction aims to encourage and support women to love and appreciate themselves, as well as to reject lowering their self-worth for the sake of a partner, which may potentially lead to violence in relationships. This study aims to measure the extent of the influence of public relations campaign messages on Rollover Reaction’s brand awareness. This research employs a quantitative approach using a survey method involving 70 respondents, who are Communication Science students from the Class of 2021 at Universitas Pakuan Bogor, selected through an accidental sampling technique from a total population of 234 individuals. The variables examined include public relations campaign messages as the independent variable and brand awareness as the dependent variable. The results show that the public relations campaign messages are rated very positively, while brand awareness is categorized as good. Furthermore, there is a strong influence between campaign messages and brand awareness, with a correlation value of 0.850 and a contribution of 72%, while the remaining 28% is influenced by other factors.</p> Dita Najla Khairunnisa, Siska Yuningsih Copyright (c) 2026 Dita Najla Khairunnisa, Siska Yuningsih https://creativecommons.org/licenses/by-sa/4.0 https://jurnal.litnuspublisher.com/index.php/jecs/article/view/268 Thu, 16 Apr 2026 00:00:00 -0400 Pengaruh Tayangan The Police Terhadap Persepsi Kinerja Polisi Pada Warga (Survei Di Desa Cibogo, Kab. Tangerang) https://jurnal.litnuspublisher.com/index.php/jecs/article/view/270 <p><em>The Police, a television program broadcast by TRANS7, remains one of the most popular television shows and has the potential to influence public perceptions of police performance. This study aimed to examine the effect of The Police program on the public perception of police performance among residents of Cibogo Village, Tangerang Regency. A quantitative approach with a survey method was employed. Data were collected through questionnaires distributed to 97 respondents selected using purposive sampling from a population of 3,318 residents. The findings revealed a very strong relationship between The Police program and public perceptions of police performance. The correlation coefficient was 0.942, while the coefficient of determination was 0.887, indicating that 88.7% of the variation in public perception was influenced by The Police program, whereas the remaining 11.3% was explained by other factors. Therefore, The Police program has a significant influence on public perceptions of police performance.</em></p> Dohan Mandela, Amin Shabana Copyright (c) 2026 Dohan Mandela, Amin Shabana https://creativecommons.org/licenses/by-sa/4.0 https://jurnal.litnuspublisher.com/index.php/jecs/article/view/270 Tue, 14 Jul 2026 00:00:00 -0400